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e-BD College
(Internet Training)
"The e-ssentials" Part of the BD College - Unlimited
e-BD College Education Wing
Designed especially for:
ISM & Internet Consultants, UCM, Sales Personnel
When is this course offered?
See Calendar (6 days, 3 days each visit,
9:00 a.m. -
5:00 p.m.)
Our objective:
Separate yourself from the competition while providing the leadership, infrastructure, and resources to ensure a return on your e-commerce initiatives and investments. Through intensive class discussions, case studies, executive presentations, and interaction with peers and facilitators, participants will gain insights on new business paradigms and ways in which they can take advantage of the capabilities of electronic business.
Why attend?
Traver Technologies has assembled the top Internet retail trainers in the automobile industry with the most comprehensive Internet curriculums to offer an e-BD training solution that works: e-BD College. Together with your dealership's management involvement and our exceptional training, outstanding curriculums, and real world environment, e-BD College partnership with you guarantees success. The e-commerce curriculums are uniquely designed to exceed the expectations of any skill level regardless of tenure or experience in the automotive industry.
Phase 1 (2.5 days)
Vacate Old Thinking
- What drives the decisions of the Internet client?
- Who is your Internet client?
- Understand the Key Performance Metrics you need to know your results
- Learn how rapport building = higher gross profit
- Apply Traver principles to effectively communicate with your e-prospects
A Proven Internet Sales Process
- Apply proven principles to engage your Internet client to initiate volleys via emails
- Understand how you can have an intelligent conversations with your Internet client to set quality, firm appointments who shows and BUYS
- Kick-start the e-Appointment Cycle to boost your show rate and to have a professional reception process
- Turn non-responding leads to DELIVIRIES
- Know how to overcome any kind of objection via e-mail
Lab Training
- Mystery e-shopping: See how your competition is performing against the principles taught by Traver Technologies.
- Mystery e-shop calls: Call your competition and examine how serious they are about setting appointments.
- Template creation: Discover how to create your own templates that keep YOU on top of your client’s minds while your competition gives up.
Phase 2 (2.5 days)
Advanced Personality e-Profiling
- Discover your potential with personality testing
- Understand the client’s predominant personality profile from the details submitted in the Internet lead
- Learn how to communicate with your Internet client via emails utilizing personality profiling
e-Owner Loyalty
- Discover your potential in expanding your client base beyond your expectations
- Learn strategies to follow-up with your owner base
- Understand how you can build your plus business opportunities via the Internet
- Create templates to impact Household Prospecting effectively
Hands-On Training
- Receive live-coaching on your current fresh leads
- Score your competition to examine their performance versus your dealership
- Examine your strengths and weaknesses with records of your Key Performance Metrics
Comprehensive e-BD College Final Exam
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